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Having met while studying at the London College of Fashion, Ash & Lorraine’s keen eye, entrepreneurial spirit and design credentials saw them join forces and establish Pyrus in 2002. Originally set up to source and design for High Street and Department stores thoughts soon turned to a stand-alone brand where the designer’s creations could be channeled into their very own product. These dreams soon came to fruition, three years later in East London, when Pyrus (the brand) was established in 2005.

The duo say of Pyrus “The aim of Pyrus has always been to create wardrobe favourites for fashion conscious women, creating perennial classics, which are not affected by fashion fads.”

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